There’s a new economy taking shape, full of customers who expect more from brands than ever before.

There’s a new economy taking shape, full of customers who expect more from brands than ever before.

Comprehensive rebrand and visual identity for CHEP Network across a large swathe of interconnected deliverables. Logo and wordmark designed by M35.

This project involved executions across digital, print, video, animation and systems design. I developed CHEP's new identity and flexed it across multiple disciplines. I also built guidelines designed to be used by hundreds of people with varying skill sets and design literacy.

Comprehensive rebrand and visual identity for CHEP Network across a large swathe of interconnected deliverables. Logo and wordmark designed by M35.

This project involved executions across digital, print, video, animation and systems design. I developed CHEP's new identity and flexed it across multiple disciplines. I also built guidelines designed to be used by hundreds of people with varying skill sets and design literacy.

Credits

Credits

Design: Saxon White, Christian Hewitt, Sonia Coughlan

Motion: Michelle Nguyen, Tim McPherson

Design: Saxon White, Christian Hewitt, Sonia Coughlan

Motion: Michelle Nguyen, Tim McPherson

All Works ©
Saxon White Studio

saxonwhite@live.com
+61 414 390 943

All Works ©
Saxon White Studio

saxonwhite@live.com
+61 414 390 943

All Works ©
Saxon White Studio

saxonwhite@live.com
+61 414 390 943